Rod Matthews design process begins with a full analysis of the situation. Rod Matthews seeks input from all people who have a stake in the outcome of the learning and development program. This is used to provide a sound basis for the design of relevant courses and other activities.
Stakeholders include potential participants, managers, those who provided Rod Matthews with the initial briefing, suppliers, customers, plus members of the organisation who may have an interest or stake in the outcome of the program.
Rod Matthews will spend time associating with and observing a potential program participant’s job, including days on the road and in the office. From this, valuable insights into real life workplace issues and situations can directly affect the design of the tailored learning program.
Interviews (phone or face-to-face), focus groups and surveys are typical methods by which Rod Matthews discovers the information valuable to course design. Other more advanced processes are also used, including Critical Incident Technique, Force Field Analysis and Nominal Grouping.
A stakeholder analysis takes a holistic view of a client’s business. Rod Matthews assesses the economic, technical, procedural and social pressures apparent in a workplace and then overlays the brief and the outcomes required. Using Socio-Technical Systems as a methodology, critical information is gathered that produces a highly targeted, 100% relevant program design fitting an individual business’ scenarios and culture