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coaching

As your business grows and as the leadership part of your role becomes larger,
different challenges will start to appear:

  • How do you work with people you would not invite over for a weekend BBQ?
  • How do you lead a team of people who are highly skilled in their chosen area?
  • How do you grow your business and solve the challenges that growth poses?
  • How do you maintain your sanity, sense of humour and a healthy perspective?
  • How do you maintain quality of service and production as the team grows?
  • How do you know where to allocate limited resources for maximum effect?
  • How do you contain the spread of ambivalence or outright hostility?

Just as the challenges are many and varied so are the types of coaches. There are:

  • Motivational coaches
  • Goal setting coaches
  • Personal development coaches
  • Sales Coaches
  • Leadership coaches
  • Relationship coaches
  • Life coaches

The danger here is that by selecting a ‘type’ of coach we are already assuming the ‘style’ of solution that we will arrive at. A personal development coach will argue that you need to develop yourself, a goal setting coach will suggest you need to set goals and, not surprisingly, a leadership coach will ask you to work on your leadership style.

The role of a coach is not to have a stock standard answer no matter what the challenge is; and it is not to know the answer to all these problems.

The role it is to work with you through a process that will:

  • Identify the areas to focus on
  • Identify the root cause of the challenge
  • Research possible approaches
  • Identify initiatives
  • Implement initiatives
  • Monitor the effect
  • Analyse results

Rod Matthews has worked with a broad range of business owners, leaders, managers and practitioners in a coaching capacity and has a proven track record of producing results.


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